Mgr Loyalty Partnership & Experience - 90389217 - Washington

Date:  Feb 20, 2025
Location: 

Washington, DC, US, 20001

Company:  Amtrak

Your success is a train ride away!

As we move America’s workforce toward the future, Amtrak connects businesses and communities across the country. We employ more than 20,000 diverse, energetic professionals in a variety of career fields throughout the United States. The safety of our passengers, our employees, the public and our operating environment is our priority, and the success of our railroad is due to our employees.

 

Are you ready to join our team?

Our values of ‘Do the Right Thing, Excel Together and Put Customers First’ are at the heart of what matters most to us, and our Core Capabilities, ‘Building Trust, Accountability, Effective Communication, Customer Focus, and Proactive Safety & Security’ are what every employee needs to know and do to be most impactful at Amtrak. By living the Amtrak values, focusing on our capabilities, and actively embracing and fostering diverse ideas, backgrounds, and perspectives, together we will honor our past and make Amtrak a company of the future.

 

SUMMARY OF DUTIES:
The Manager, Loyalty Partnerships and Experience will be responsible for defining, leading and expanding our loyalty partnership experiences. This role is crucial in driving the development and activation of meaningful partnership strategies that drive acquisition and growth. This leader will not only drive our loyalty growth but also create memorable experiences for our members. You will report to our Director, Loyalty Strategy and Operations. 

 

ESSENTIAL FUNCTIONS:


Loyalty Partnership Strategy 

  • Lead the development and execution of comprehensive partnership strategy in line with Amtrak’s loyalty objectives.  
  • Activate partnership strategy in collaboration with brand marketing partners to enhance Amtrak’s brand presence and drive incremental revenue 
  • Identify and cultivate new partnership opportunities to enhance brand visibility, drive business growth, and create unique value propositions through defined partnership framework

 

Partner Management and Operations 

  • Define, negotiate, and operationalize partnership strategy to engage target audiences and increase customer loyalty.
  • Negotiate contracts with external partners, ensuring favorable terms, compliance with Amtrak policies, and alignment with strategic goals. 
  • Oversee the integration and onboarding of new partners, ensuring seamless collaboration and impact
  • Manage, nurture, and evolve relationships with existing partners to ensure mutual value and long-term success.
  • Curate meaningful, relevant experiences that align with member interests and preferences.
     

Performance:

  • Analyze the performance of partnership initiatives, providing recommendations for continuous improvement and optimization.
  • Utilize member feedback and data analytics to continuously improve and personalize partnership offerings, ensuring high member satisfaction and engagement.
  • Stay up to date with industry trends, new technologies, and competitive landscape to inform strategic decision-making and maintain a competitive edge.

 

Cross Functional Leadership: 

  • Promote collaboration across internal teams including marketing, digital, legal, DT, operations, and service lines to ensure seamless execution of partnership plans.
  • Establish trusted relationships with influential brands and individuals.
     

MINIMUM QUALIFICATIONS:

  • 7-10 years of relevant experience required with at least 3 years of experience working on loyalty programs and/or branded experiences and partnerships   
  • Experience in travel, hospitality, brand marketing, loyalty program or CRM 
  • Bachelor’s degree in Marketing, Business Administration, or a related field (advanced degree a plus).
     

 

MINIMUM KNOWLEDGE, SKILLS AND ABILITIES:

  • Ability to inspire and motivate team members, recognizing their contributions and strong ownership of their work.
  • Support the execution of a comprehensive, long-term loyalty strategy to strengthen customer experience across the entire journey from acquisition to onboarding to engagement, and retention. 
  • Experience with loyalty metrics; capable of driving strategic initiatives and managing change 
  • Able to translate and communicate technical details clearly to business stakeholders.
  • Self-starter who initiates actions and follows up to get results.
  • Ability to analyze customer data and market trends to identify opportunities for loyalty program improvements and new initiatives.
  • Experience in implementing strategic marketing plans that align with business goals and enhance customer loyalty.
  • Excellent verbal and written communication skills to effectively collaborate with internal teams and communicate with customers.
  • Strong project management skills to oversee the implementation of loyalty programs and ensure they are executed on time and within budget.
  • A customer-centric approach with a focus on delivering exceptional service and building long-term customer relationships.
  • Experience in leading and motivating cross-functional teams to achieve marketing objectives and drive customer engagement.

 

PREFERRED QUALIFICATIONS:

  • Travel, Hospitality, Brand, or Loyalty marketing experience
  • Proven track record in business development, partner management, and negotiations, with a strong focus on delivering exceptional value through innovative and mutually beneficial partnerships.  
  • Experience in managing processes and governance to ensure effective partnership operations.
     

 

WORK ENVIRONMENT:

  • Frequently works in a dynamic, fast-paced environment that requires the individual to simultaneously manage several tasks, while paying attention to detail.  
  • This is a typical office environment position  
  • Ability to travel for business up to 10%  
     

COMMUNICATIONS AND INTERPERSONAL SKILLS:
Must have excellent oral and written communication skills.

 

PAY TRANSPARENCY:

The salary/hourly range is $113,200-$146,644. Pay is based on several factors including but not limited to education, work experience, certifications, internal equity, etc. Depending on an employee’s assigned worksite or location, Amtrak may consider a geo-pay differential to be applied to the employee’s base salary. Amtrak may offer additional incentive and pay programs to recognize and reward our employees, including a short-term incentive bonus based upon factors such as individual and company performance that is commensurate with the level of the position and/or long-term incentive plan compensation. In addition to your salary, Amtrak offers a comprehensive benefit package that includes health, dental, and vision plans; health savings accounts; wellness programs; flexible spending accounts; 401K retirement plan with employer match; life insurance; short and long term disability insurance; paid time off; back-up care; adoption assistance; surrogacy assistance; reimbursement of education expenses; Public Service Loan Forgiveness eligibility; Railroad Retirement sickness and retirement benefits; and rail pass privileges. Learn more about our benefits offerings here.

Requisition ID:164118
Posting Location(s):District of Columbia; New York; Pennsylvania

Work Arrangement:06-Onsite Click here for more information about work arrangements at Amtrak. 
Job Family/Function:Marketing 
Relocation Offered:No 
Travel Requirements:Up to 25% 

You power our progress through your performance.
 

We want your work at Amtrak to be more than a job. We want your career at Amtrak to be a fulfilling experience where you find challenging work, rewarding opportunities, respect among colleagues, and attractive compensation. Amtrak maintains a culture that values high performance and recognizes individual employee contributions. 


Amtrak is committed to a safe workplace free of drugs and alcohol. All Amtrak positions requires a pre-employment background check that includes prior employment verification, a criminal history check and a pre-employment drug screen. 

Candidates who test positive for marijuana will be disqualified, regardless of any state or local statute, ordinance, regulation, or other law that legalizes or decriminalizes the use or possession of marijuana, whether for medical, recreational, or other use. Amtrak's pre-employment drug testing program is administered in accordance with DOT regulations and applicable law.  


In accordance with DOT regulations (49 CFR § 40.25), Amtrak is required to obtain prior drug and alcohol testing records for applicants/employees intending to perform safety-sensitive duties for covered Department of Transportation positions. If an applicant/employee refuses to provide written consent for Amtrak to obtain these records, the individual will not be permitted to perform safety-sensitive functions.

 

In accordance with federal law governing security checks of covered individuals for providers of public transportation (Title 6 U.S.C. §1143), Amtrak is required to screen applicants for any permanent or interim disqualifying criminal offenses. 


Note that any education requirement listed above may be deemed satisfied if you have an equivalent combination of education, training and experience.


Amtrak is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race/color, to include traits historically associated with race, including but not limited to, hair texture and hairstyles such as braids, locks and twists, religion, sex (including pregnancy, childbirth and related conditions, such as lactation), national origin/ethnicity, disability (intellectual, mental and physical), veteran status, marital status, ancestry, sexual orientation, gender identity and gender expression, genetic information, citizenship or any other personal characteristics protected by law..